Padma Shri Vaidya Rajesh Kotecha, Secretary, Ministry of AYUSH, inaugurated NirogStreet’s biggest Ayurveda Awareness drive

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Padma Shri Vaidya Rajesh Kotecha, Secretary, Ministry of AYUSH, inaugurated NirogStreet's biggest Ayurveda Awareness drive

New Delhi (April 10, 2023): With the aim of giving a new direction and status to Ayurveda public awareness campaign across the world, ‘NirogStreet Vaidya Sambhasha and Samman Abhiyan’ being organized in honour of Ayurveda doctors was inaugurated today by Padma Shri Vaidya Rajesh Kotecha, Secretary, Ministry of AYUSH. Emphasizing the need for such campaigns, he said that this is a good initiative and will boost the morale of Ayurveda doctors.

With an aim to bring Ayurveda into the mainstream of a world-class medical system, NirogStreet has emerged as India’s largest and the world’s fastest-growing Ayurveda doctor platform. The company offers a wide range of services that include integrated doctor-oriented prescribing, e-commerce enablement, peer-to-peer learning for Ayurvedic doctors, digital health record management and smart clinics.

NirogStreet Vaidya Sambhasha and Samman Abhiyan is starting from April 14, which will continue till June 14. Under this, programs related to Ayurveda will be organized in almost all the districts of Uttar Pradesh in which Ayurveda doctors of those districts will participate. There will also be a discussion on different types of diseases and their treatment through Ayurveda in the programme. Apart from this, Vaidyas will also be honoured for their medical contribution in the programme.

On this occasion, Mr. Ram N Kumar, Founder, and CEO of NirogStreet said “NirogStreet’s rapidly growing popularity confirms that addressing all the gaps and challenges in the Ayurveda industry as quickly as possible has become a priority at the present time. With more than 50,000 doctors in the community, NirogStreet has provided a platform for Ayurvedic practitioners to learn and share knowledge like never before. By empowering, uniting, and honouring the Vaidya community in India and worldwide, we aim to bring Ayurveda into the mainstream of a world-class medical system. We hope that the ‘NirogStreet Vaidya Sambhasha and Samman Abhiyan’ will prove to be an effective initiative in this direction.”

The program is being organized by ‘NirogStreet’, the country’s largest forum of Ayurveda doctors, about which Prime Minister Narendra Modi had also spoken in his popular program ‘Mann Ki Baat’.

Under Vaidya Sampark Abhiyan, a branded vehicle will start from Delhi and will go to 50 cities of Uttar Pradesh.