Passionate in Marketing in conversation with Mr. Amol Roy, Founder, Shutter Cast

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Amol Roy is the founder of Shutter Cast, a leading digital marketing agency. At the company, he manages the core team, cultivates relationships with clients, generates new business, ideates, and develops crucial technologies. He has considerable expertise in augmented reality, virtual reality, artificial intelligence, filming, digital marketing, and video editing. Amol’s familiarity with such a wide range of technologies led him to start a venture where he could capitalise on his talents. 

Amol started Shutter Cast around 4 years ago as a side project, when he was unable to find any reliable website developers for his work. Since then only, the team has been working tirelessly to bring more and more technology to startups and offering the gamut of services for their operations. Shutter Cast started with website development but now  have expanded into a one-stop solution for all the startups in the industry. They want to be recognized as the best and most transparent digital marketing agency in the industry. The startup is dealing with most of the prestigious clients in the market and these are the ones that are the oldest and have helped SC a lot since inception- Nish Hair, Gifting Best Wishes, Fkitchens, Infini AI. Shutter Cast employs 20+ people and generates revenues of USD 150K. All the technology used by Shutter Cast has been developed internally. The firm has an edge because it works so transparently. For instance, competitors often ask businesses to pay as much as 80K to open an Amazon Web Services account when such an account can be acquired for free. Every transaction with The Shutter Cast is fully transparent and businesses know this. As a result, there is considerable positive word of mouth circulating about Shutter Cast. 

Passionate in Marketing caught up with Mr. Amol Roy and had a conversation with him on Shutter Cast.

How did Shutter Cast take off?

I was actually working on another start-up at that time and I had some issues in getting my website made for that company so that’s where I got the idea that somehow there is a need in the market for this product, where a company can trust another company specifically because this industry lacks trust.  The problem is that no one understands tech properly so they don’t understand how all things work so that is why it is easy to fool someone. That is what we focused on – Getting clients trust on us. That is how it started and we are honest with our clients. Let’s say there is an e-commerce website I can teach the client how to upload the product and how to maintain their website.

The company was founded with a vision to provide high-quality and transparent work in the digital marketing domain.

Who are all the people involved in Shutter Cast?  

We have a team of around 20 people at the moment. Most of them are helping us in website and app development and digital marketing. A lot of them are involved in our YouTube channel also. 

The services offered by Shutter Cast?

Shutter Cast specializes in website development, android/IOS app development and digital marketing services. Along with this, we also provide content writing, SEO, graphic designing, company registration, animation/video editing, angel investment and incubation services. It has been assisting clients in adapting newer technological innovation. Also, Shutter Cast follow a personalised and innovative approach to website development as per their client’s ethos and business and that is what makes the company stand out from the crowd. Further, since website development is a diverse field, there is no fixed charge for their services.

How are these services different from the players in the market? And any USP which Shutter Cast has?

We have worked a lot on improving small things that a client is not understanding or when there is some communication issue with the client or when he wants to know how things work. We have a few clients who are excited enough to know how things work actually so we try to tell them also. But at the base is just being about honest with the client, that is our USP . I have clients even currently who have paid as much as 80K to open an Amazon Web Services account when such an account can be acquired for free. Also, for Amazon Seller account they have paid 50-60K, only for the sign up whereas signing up on any platform is free. That is what the industry is generally facing. Lot of people are trying to fool the clients and charge extra money. That is the USP of our company at the end of the day and focus on services too like delivering projects on time, offering services which includes not only making websites or apps but maintaining services also. We have plans for three months, six months and yearly plans.

What are the different ventures of Shutter Cast?

The best of our ventures include, IOS App development, Website development, Android App development, content writing, SEO, digital marketing, company registration, animation video editing, Startup, Ads and Tech Package.

How is the story captured in Shutters & Voyages? How is a story developed?

Shutters & Voyages is a tech and travel podcast for the tech heads and travel lovers among us from the minds of us at Shutter & Voyages.

What are the future projects of Shutter Cast? 

I personally believe in exploring as much as possible and venturing into newer spaces.Business growth is the prime focus for me and we are soon venturing into the custom PC business. Five years down the line, I believe, we would expand the business by manifold. Technology and transformation are the future and we are on the right path. We aim to expand into being a one stop platform for start-ups, willing to offer everything a company requires. From legal, to monetary etc!

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