India, 23rd April 2026 , Payinstacard, India’s emerging financial Super App focused on driving inclusion across Bharat, has announced the launch of its Gift Cards marketplace, further strengthening its position as a comprehensive platform for everyday financial and lifestyle needs. With this addition, Payinstacard expands its ecosystem beyond payments and credit to offer users a smarter and more efficient way to manage daily expenses, combining savings, convenience, and flexibility within a single, seamless experience. The feature enables access to gift cards across leading categories such as food delivery, groceries, entertainment, and lifestyle, allowing users to optimise their everyday spending while unlocking added value.
Gift cards on Payinstacard are made available through partnerships with RBI-licensed Prepaid Payment Instrument (PPI) entities, ensuring full regulatory compliance in their issuance and distribution. The platform facilitates access to these gift cards as an authorised distribution partner, without directly issuing them. Gift cards are available across a flexible range, typically starting from ₹100 and going up to ₹10,000, with higher denominations available for select brands. This range caters to both personal usage and gifting preferences. Users can benefit from savings across routine expenses spanning categories such as food, groceries, and entertainment. Across most brands, customers can enjoy attractive discounts ranging from 2% up to 44%. The gift cards generally come with a validity period ranging from 6 to 12 months, depending on the brand. As prepaid instruments, they are non-refundable and non-cancellable once purchased. However, in cases of transaction failures or technical issues, the amount is refunded seamlessly, ensuring a reliable user experience.
This launch aligns with Payinstacard’s broader vision of building a unified Super App that integrates multiple financial services into a single, intuitive platform. By combining payments, credit access, rewards, and now access to gift cards through regulated partnerships, the platform continues to evolve into a holistic financial companion designed for India’s digitally growing population, particularly across Tier 2 and Tier 3 markets.
Commenting on the launch, Srinagesh Kotapalli, Director and COO, Payinstacard, said, “At Payinstacard, our focus is on simplifying financial access while making everyday spending more intelligent and rewarding. The introduction of gift cards is a natural extension of our Super App vision, bringing together payments, savings, and lifestyle benefits into one seamless experience. We want users to not just transact, but to derive greater value from every rupee spent within a single platform.”
Founded in 2022, Payinstacard is a fast-growing fintech platform built with a Bharat-first approach, integrating payments, credit access, bill payments, rewards, and financial tools into a single ecosystem. With a strong focus on accessibility, compliance, and user empowerment, the company aims to become the most trusted financial Super App for Bharat by 2030.
