Mumbai, 12th August, 2026: Pidilite Industries Limited has released its Annual Report for FY2025-26, transforming a traditional corporate document into a tribute to one of India’s most celebrated advertising minds, Piyush Pandey. The report captures the enduring partnership between Pidilite and Piyush Pandey, whose creative vision helped transform Fevicol from an industrial adhesive into one of India’s most loved and culturally resonant brands
Sandeep Tanwani, Chief Marketing Officer, Pidilite Industries, said, “For decades, Piyush Pandey helped shape the voice of our brands and create stories that became part of India’s cultural fabric. This Annual Report is our way of celebrating a partnership that went far beyond advertising and played a significant role in building enduring consumer trust and brand love for Pidilite. As we reflect on another year of strong business performance, we also wanted to honour the creativity, conviction and storytelling that helped make brands like Fevicol, Fevikwik, Dr Fixit household names across generations.”
The report also revisits stories behind several celebrated campaigns, including, How to Fish the Fevikwik Way, Dum Laga Ke Haisha, The Egg that Hatched a Legend, The Journey that Fevicol Bus Took, The Will that Changed the Game for M-Seal and The Fevikwik Kabadiwalli Fix. The concluding chapter, End of an Era, pays tribute to his extraordinary contribution to Indian advertising.
Pooja Tandon, Chief Design Officer, Pidilite Industries, said, “Our annual reports have always gone beyond reporting numbers. They are an opportunity to reflect Pidilite’s values, culture and the relationships that have shaped our journey. For this edition, we wanted to create something that also serves as a tribute. The design draws on storytelling, bringing together archival material, campaign narratives, personal memories and interactive elements to celebrate Piyush Pandey’s immense contribution to Pidilite and Indian advertising. Every page is a tribute not just to memorable campaigns, but to the creative spirit, cultural insight and human connections behind them. This keepsake edition was truly a collaborative effort, with contributions from Pidilite, its board, Ogilvy, Prasoon Pandey and many others who have been part of this remarkable journey.”
Complete Report: https://www.pidilite.com/content/dam/pidilitecorporatewebsite/financial/annual-reports/annual-report-2025-26.pdf
Link to Interactive report: https://annual-reports.pidilite.com/Annual-Report-2025-26/
About Pidilite: Pidilite Industries Limited is a leading manufacturer of adhesives and sealants, construction chemicals, craftsmen products, DIY (Do-It-Yourself) products and polymer emulsions in India. Our portfolio also includes paint chemicals, automotive chemicals, art materials and stationery, fabric care, maintenance chemicals, industrial adhesives, industrial resins and organic pigments & preparations. Many of our products are born from strong in-house R&D. Our flagship brand Fevicol is a household name, synonymous with trust and reliability. Other major brands include M-Seal, Fevikwik, Fevistik, Roff, Dr. Fixit, Araldite, and Fevicryl.
