This deal provides Podhigai Media Group with exclusive rights to manage advertising in these highly trafficked arterial roads, offering an unparalleled opportunity for brands to connect with the millions of commuters who use these routes daily. The premium ROB (Rail Over Bridge) are located in areas like Anna Salai, Chepauk, Triplicane, Mandaveli, Greenways, Adyar, Indira Nagar, Thiruvanmiyur, OMR, Taramani. Â
Suresh Seeni – Director – Podhigai Media Group, said, the recent acquisition of ROB medias across the city positions Podhigai Media Group at the center of a rapidly growing OOH space of Chennai. As this acquisition comes with the exclusive rights, we will now be able to offer our clients under our verticals Podhigai Ads & The Brand Sigma, the premium and the most unique medias of Chennai.
Amit Kanani, National Head – Sales, Podhigai Media Group, said, These large-format, high-impact sites are strategically spread across major junctions, intersections, and arterial roads – delivering head-on, unmissable visibility to oncoming traffic. A must-have media option for advertisers looking to dominate the Chennai city landscape!
Praveen Kumar, Associate Vice President – Sales, Podhigai Media Group , said, We have picked up prominent media sites that will command significant advertising interest cutting across brand categories We look forward to working with regional, national and international brands to deliver high-impact advertising in a culturally and commercially vibrant city.
