New Delhi, 26th June 2026: SNITCH, India’s leading men’s fashion brand, is celebrating its sixth anniversary with the launch of its annual Birthday Sale, offering a 50% Sale across categories from 27th June to 6th July across its website, mobile app, and retail stores nationwide.
What began as a digital-first menswear brand with a vision to make global fashion trends accessible to Indian consumers has evolved into one of the country’s fastest-growing fashion brands. Over the past six years, SNITCH has built a loyal customer community through its trend-led collections, rapid product launches, and seamless omnichannel experience.
As part of the anniversary celebrations, customers can shop across a wide range of categories, including shirts, t-shirts, trousers, denim, co-ords, outerwear, and more. X Members will also enjoy exclusive early access to the sale 24 hours before it opens to the public.
Commenting on the milestone, Chetan Siyal, Chief Marketing Officer, SNITCH, said:
“Six years ago, SNITCH set out to challenge conventions in men’s fashion by making trend-led styles more accessible, relevant, and exciting for the modern Indian consumer. This milestone belongs as much to our customers as it does to us. The Birthday Sale is our way of celebrating the community that has supported our journey and inviting them to be a part of this special moment.”
Over the years, SNITCH has emerged as a category-defining brand by combining speed, design innovation, and a deep understanding of evolving consumer preferences. Its ability to quickly translate global fashion trends into accessible collections has helped it build a strong presence among fashion-conscious consumers across India.
As the brand enters its seventh year, it remains focused on expanding its retail footprint, strengthening customer experiences, and continuing to shape the future of men’s fashion in India.
About SNITCH
Encapsulating inspirations from around the globe, SNITCH crafts clothing for the fashion-forward modern man. Founded in 2020 as a direct-to-consumer brand, SNITCH has rapidly emerged as one of India’s leading men’s fashion brands, known for its trend-driven collections and fast-fashion approach. With a strong digital presence and expanding retail footprint, SNITCH continues to redefine contemporary menswear for the modern Indian consumer.

