Mumbai, 22 December 2025: Sony India today announced a new colour variant, Pink, for its advanced noise cancelling earbuds – LinkBuds Fit to cater to a wider variety of personal styles. These truly wireless noise cancelling earbuds are now available in Green, White, Black & and the newly added Pink variant. Designed for fashion-conscious, trendy listeners, the vibrant shade imparts a fresh perspective to Sony’s audio portfolio, representing a bold statement for users who perceive gadgets as an extension of their persona.
The LinkBuds Fit are equipped with Sony’s Integrated Processor V2 same as the flagship model WF-1000XM5, delivering advanced noise cancellation for an immersive listening experience. The processor optimizes real-time noise reduction, intelligently adapting to surroundings to block out unwanted distractions. Whether in a bustling café or a noisy commute, users can enjoy uninterrupted music.
These earbuds ensure secure and comfortable fit with Air Fitting Supporters and soft tips. The LinkBuds Fit are crafted for all-day wear, featuring air-fitting supporters and soft earbud tips that provide a snug yet breathable fit. The Fitting Supporters have a tail that is soft and hollow to reduce ear contact and therefore pressure, while the point of attachment is hooked and hard, to prevent accidental dislodging.
In addition, the Sony LinkBuds Fit Earbuds are designed to deliver a secure and supremely comfortable listening experience, featuring Air Fitting Supporters and soft ear tips that ensure a snug fit for all-day wear. Powered by Sony’s Integrated Processor V2 and dual sensors, the earbuds offer real-time Noise Cancellation for immersive sound, while the best-in-class ambient sound mode automatically adapts to the user’s surroundings.
AI-enhanced voice technology enables ultra-clear call quality, even in noisy environments, and High -Resolution Audio ensures exceptional sound clarity and depth. Adding to the seamless experience are intuitive controls such as Quick Access, Auto Play, and Wide Area Tap for effortless, touchless operation. Users can further personalize their listening journey through the new Sound Connect app, which offers enhanced customization options to suit individual preferences.
With this launch, Sony is broadening its appeal among younger audiences and consumers
seeking a blend of high-performance technology and expressive design. The new pink colour, in essence, offers a playful yet sophisticated alternative to more classic shades.
Pricing and Availability
The LinkBuds Fit will be available starting 22nd December 2025 It will be available across Amazon, Flipkart , www.ShopatSC.com , select Sony Centre, Croma and Reliance outlets.
| Model | Best buy price (in INR) | Availability | Colors |
| LinkBuds Fit | Rs. 18,990/- | 22nd December 2025 | Black, White, Green & Pink |
For The Music
Sony established the brand platform “For The Music” for its premier consumer and professional audio products and services. With “For The Music,” Sony is affirming itself as the premier audio brand connecting music creators and consumers, aiming to create authentic music experiences and transcend emotion for fans by supporting creator vision over everything.
