Delhi, December 16, 2025: Stylox Fashion, one of India’s fastest-growing denim and casual wear brands, has revealed a bold plan for retail expansion to set up 100 extra stores each year, with the end goal of 500 outlets by FY30. Presently, the brand has already opened 50 stores and is rapidly developing its presence in the rapidly growing Tier-2 and Tier-3 markets of India.
In recent months, Stylox Fashion has come up with a rapid pace of growth, which included the opening of new stores in Dundahera and Lakhimpur in November, and in Gorakhpur in December. The rollout for December will carry on with the new stores in Kichha, Modinagar, and Sangli, which will allow the brand to finish the year with 4 new outlets in December. This speed of expansion is indicative of the increasing eagerness for the new, lower-priced, and stylish menswear in the cities that are still developing.
The growth of Stylox Fashion is much supported by the rising consumer interest in the smaller markets, where young consumers are looking for the premium-quality fashion stuff at the honest prices. Stylox Fashion is also targeting to be the most accessible value-fashion brand in India through deepening its presence in the Tiers 2 and 3.
Speaking on the expansion, Co-Founders Ritika Mehra & Vishal Mehra said “For us, crossing 50 stores is a proud milestone, however, this is just the starting point. The vision of opening 100 new stores annually is in alignment with our mission to allow Indian consumers to access fashionable, high-quality clothes. The powerful drive from the up-and-coming cities further supports our conviction that the next great strides in Indian fashion will be made outside big cities.”
Stylox Fashion is all set for a 2026 full of high growth with its strong product portfolio, value-driven pricing strategy, and a solid retail pipeline. The company will continue to concentrate on customer experience, product innovation as well as the expansion of its market penetration in North and West India which is the mainstay of its long-term expansion plan.
