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First-party data
Tag: first-party data
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SI Enables Six IPL Franchises to Build 10 Million First-Party Fan Profiles Redefining the Commercial Value of Owned Fan Data in Sport
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May 27, 2026
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Passionate in Marketing – In Conversation With Rahul Poral, Marketing Director at BigCity Promotions
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Curated deals change publisher economics: sell-side-first programmatic rethink
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The Trade Desk Partners With Zepto To Pioneer A New Advertising Approach To Retail Media On The Open Internet
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June 19, 2025
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InMobi Advertising Unveils Mobile-First Curation Platform Empowering All Media Buyers with Precision, Transparency, and Control
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June 16, 2025
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IndiaDotcom sets new Benchmark in digital publishing with Google One Tap Integration
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June 2, 2025
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How Consumer Behavior Insights Improve PPC Ad Performance
Passionate in Marketing
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March 15, 2025
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Brands in Conversation
Sparkline Hosts Exclusive Webinar on Leveraging Google Analytics 4 for E-Commerce Success
Passionate in Marketing
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January 9, 2025
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