National, April 2026: Tempest Advertising, a leading integrated communications agency with a strong multi-city presence, has announced the appointment of Aparna Nawathe as Vice President & Branch Head, Mumbai. This move marks a significant step in the agency’s continued national expansion and deepens engagement with India’s largest business hub.
The Mumbai office represents a strategic evolution for Tempest by bringing its proven expertise in building brands through powerful, insight-led communication to a market that demands both scale and sophistication.
In her new role, Aparna will lead Tempest’s Mumbai operations, focusing on building strategic partnerships with brands and solving complex business challenges through communication. Her mandate will include driving growth, strengthening client relationships, and delivering integrated, high-impact communication solutions.
With close to two decades of experience across brand strategy, integrated communication, corporate storytelling & transformation initiatives, Aparna brings a strong cross-disciplinary perspective. She has worked for marquee brands such as Unilever, Godrej, and Dabur, led brand marketing at Shoppers Stop, Femina and Lavasa. She has worked closely with institutions and industry bodies, including the Ministry of Textiles, Cotton Association of India, Tata Trusts, Saint-Gobain, among others.
Commenting on the appointment, Turab Lakdawala, Managing Director, Tempest Advertising, said: “Mumbai is a critical market for us, and this expansion is a natural progression of our growth journey. We are increasingly partnering with brands at a strategic level, helping them navigate complexity through communication. Aparna brings the right blend of strategic thinking, leadership, and business understanding to build and scale this vision in Mumbai.”
Aparna Nawathe added, “Tempest brings a strong legacy of building brands through meaningful communication. What excites me is its ability to look at communication as a strategic lever for business growth. We are media-agnostic in our approach, drawing from both digital and mainstream channels, to craft solutions that are relevant, cohesive, and impactful. I look forward to building strong partnerships with brands in Mumbai and helping them solve real business challenges through communication.”
About Tempest Advertising:
Tempest is a strategic communication partner with a proven track record of building impactful brands. The agency works closely with organisations to solve business challenges & unlock growth through insight-led, media-agnostic solutions. With deep expertise in both digital & mainstream media, Tempest delivers integrated communications that drive brand relevance, differentiation, and measurable impact. With established operations in Hyderabad, Pune, and Bengaluru, Tempest partners with a diverse range of brands across sectors. Its expansion into Mumbai further strengthens its ability to deliver a connected national offering while remaining responsive to the unique dynamics of each market. Over the years, Tempest has earned a strong reputation for its work, with recognition from leading industry bodies and a portfolio of over 50 awards.
