India, May 2025 – The House of Isharya proudly unveils Indinoor, a bold new chapter in festive Indian fashion jewellery. With the launch of its debut collection, Jewels of Happiness, Indinoor reimagines traditional craftsmanship through a modern lens, blending heritage, design, and accessible luxury for the evolving Indian woman.
Indinoor is a celebration-first brand, thoughtfully created for every meaningful moment — from grand weddings and vibrant festivals to intimate family gatherings. Designed for women who honour tradition while embracing their individuality, each piece reflects a harmonious blend of cultural richness and contemporary expression, delivered with trusted Isharya quality.
The brand aspires to become a one-stop destination for ethnic fashion jewellery, offering a wide, curated assortment at affordable prices. With ambitions to house the most diverse selection in this category, Indinoor is committed to making occasion jewellery more accessible, versatile, and elevated.
By marrying affordability with refinement, Indinoor is poised to become India’s go-to source for jewellery that celebrates every special moment. In a country where every day holds the promise of joy, Indinoor ensures there’s always a spark to match the occasion.
The Indinoor woman is grounded in heritage yet drawn to self-expression, with a discerning eye for detail, design, and personal meaning. Every creation is a reflection of her journey, her spirit, and her signature style.
With Jewels of Happiness as its guiding ethos, Indinoor introduces a curated collection inspired by India’s rich craft traditions, offering something distinctive for every story, mood, and celebration.