National, December 9, 2025 — Abundantia Entertainment, one of India’s leading content producers, made an impactful point at the global stage of the prestigious Red Sea International Film Festival 2025 in Jeddah. The company’s Founder & CEO, Vikram Malhotra was invited as a speaker at the much-awaited session “Scale Your Vision & Shrink Your Budget with AI”. The session brought together global leaders and innovators in the field of AI, who are shaping the future of content. The session featured Malhotra alongside Steve Plimsoll, Chief Strategy Officer, Humain and Vikki Bardot, filmmaker and founder of Spongeworthy Studio. The session was moderated by Philip Alberstat, Senior Advisor, Alix Partners.
Malhotra’s participation comes at an important moment for the company, following the announcement of Abundantia aiON — a groundbreaking creative division designed to create, develop and produce stories driven by artificial intelligence. Built on the philosophy of “Human First. AI Empowered,” aiON marks a bold step in Abundantia’s mission to use technology as a catalyst for human imagination, enabling storytellers to conceptualize richer, bolder and more globally resonant narratives.
At the Red Sea International Film Festival, Vikram Malhotra spoke about the transformative potential of AI in filmmaking across ideation, world-building, visual development and production, a theme that resonated deeply with the panel’s focus on scaling vision without scaling budgets. Reflecting on Abundantia’s journey with aiON, he emphasized that AI is being leveraged to augment creative talent and not replace it. He reiterated the company’s commitment to a creator-led ecosystem, noting that every story under aiON had been built on human voice and vision, while AI will act as a collaborator and a creative accelerator.
Abundantia Entertainment’s presence at the festival underscored India’s growing influence in global content innovation and reaffirmed the company’s position as a pioneering studio blending storytelling with future-ready technology. With Abundantia aiON’s first set of films already announced and underway, Abundantia’s participation at the Red Sea Film Festival signaled a new chapter in the company’s storytelling evolution — one that is hyper-imaginative, technology-forward and globally ambitious.
