June 17, 2014: In its pursuit to be among the top three players in India this fiscal Toshiba today unveiled a range of new devices including the world’s first ultra HD 4K laptop. With this launch Toshiba forayed into new segments like tablet cum notebooks and workstations. The company presently has a market share of 6-7 per cent in India. World’s first ultra HD 4K laptop, The Satellite P50 has got a 15.6 inch screen and is powered by fourth generation Intel Core H series processors. Priced at Rs.86,000, Satellite P50 has got gaming class AMD Radeon R9 M265X graphics.
The other devices which were unveiled include the detachable 2 in 1 laptop Portege Z10t-A and Satellite L30W. These devices could be used both as notebook and as a tablet. Priced at Rs.53,520 this new range of 2 in 1s would be available from next month onwards in India. Toshiba also unveiled other notebooks including Satellite S40 and Satellite L range. The former is priced at Rs.50,790 and the later between Rs.25,785 and Rs.51,340.
Speaking on the occasion of the launch of these new devices, Sanjay Warke, Toshiba Country Head India (DS Division) told PTI, “The Indian market itself has a lot of potential; it is still an under-penetrated market. These new innovations will help us expand our presence and market share to double digits. We aim to be among the top three players this fiscal (by March 2015).” He further added that the company which is looking to expand its retail stores to 100 by the end of this year would be exploring the possibility of exclusively launching tablets in the Indian market.
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