Bengaluru, June 17, 2026: TVS NTORQ, India’s No.1 sporty scooter, stands for performance, style, maneuverability, and street credibility. Its association with football goes beyond the sport, it taps into a culture driven by ambition, individuality, and the pursuit of excellence. These values mirror the DNA of TVS NTORQ, making this partnership a natural fit, energized by the same confidence, passion, and attitude that defines football today.
As the Official Regional Partner of the Argentina Football Association, TVS NTORQ pays tribute to champions who have defined the game mirroring a legacy of performance, confidence, and dominance. A true meeting of champions , from one icon to another.
The ‘Streets Remember’ campaign by TVS NTORQ is rooted in this shared spirit , bringing together two champions; global football icons and a scooter that has ruled Indian roads. It celebrates the streets, people, and journeys that shape greatness long before the world takes notice.
Conceptualised by Dentsu Creative, ‘The Streets Remember’ comes alive through an integrated campaign spanning film, print, on ground activations out-of-home and fan-first engagement. Through this campaign, TVS NTORQ aims to celebrate football fandom while creating meaningful connections with a generation inspired by ambition, confidence and the pursuit of excellence.
