New Delhi, 26 June, 2026: Uber, one of India’s leading ridesharing app, has announced the appointment of Arpit Tyagi as Head of Advertising in India, reinforcing the company’s commitment to scaling its advertising business and deepening partnerships with brands, agencies, merchants and marketers across the country.
The appointment comes as Uber Advertising enters its next phase of growth in India, with the company establishing a dedicated India-based advertising team that will be led by Arpit and supported by Uber Advertising’s regional and global leadership. This marks a significant milestone for the business as it deepens its investment in one of its fastest-growing markets and strengthens its partnerships with brands, agencies and advertisers across the country.
Arpit will lead Uber Advertising’s commercial strategy and operations in India, driving growth across Uber’s advertising solutions. He will focus on helping brands connect with consumers during high-intent, real-world moments across the Uber platform.
Arpit joins Uber with over 15 years of experience across advertising, media, marketing technology and digital transformation. Having spent the majority of his career at Amazon worked closely with brands and agencies to help them leverage retail media, data-driven marketing solutions and customer-centric innovation to drive business growth as part of Amazon Ads. He most recently served as Director, Enterprise Sales at The Trade Desk, leading strategic partnerships with some of India’s largest advertisers and agencies.
Commenting on the appointment, Michael Levine, Head of APAC Sales, Uber Advertising, said, “India is one of the most dynamic and exciting advertising markets in the world, and Uber is uniquely positioned to help brands connect with consumers at moments that matter. Arpit brings a strong understanding of the evolving advertising ecosystem, and a proven track record of building high-performing businesses. We’re excited to welcome him to Uber and look forward to the next phase of growth under his leadership.”
“Consumers today expect relevance, convenience and meaningful experiences. Uber sits at the intersection of people’s everyday movements and decisions, creating unique opportunities for brands to engage audiences in highly contextual and measurable ways. I’m excited to join Uber at such a pivotal moment and look forward to working with our partners to help them achieve their business objectives through innovative advertising solutions.” said, Arpit Tyagi, Head of Uber Advertising, India
Available across more than 35 markets globally, Uber Advertising helps brands build awareness, drive consideration and deliver performance by connecting with consumers in moments of movement, intent and discovery.
In India, Uber Advertising has grown significantly across the region, partnering with over 200 brands and agencies to drive business outcomes at scale. With strong growth in verticals such as CPG, Media, & Entertainment, Tech, Ecommerce and Retail, the business continues to see rising demand for advertising solutions across the rideshare platform.
About Uber
Uber came to India in 2013 with a simple promise: press a button, get a ride. Over a decade later, Uber is live in more than 125 cities and has become #IndiaKiRide – helping millions move the way they need to, every day. From Bikes and Autos to Cars, Metros, and even Buses, Uber brings together India’s diverse mobility options on a single app. Whether it’s a short trip across town or a journey between cities, with a single swipe Uber makes everyday mobility seamless for millions – while enabling more than 2 million Indians to earn a sustainable income behind the wheel. As we continue to reimagine how the world moves for the better, our ambition keeps expanding, and our commitment remains unwavering: to keep India moving forward.
