Bengaluru, December 15: The World Tennis League (WTL) is poised to kick-off its inaugural India season with a powerful start, unveiling a robust lineup of partners who will shape every aspect of the fan and player experience, both on and off the court.
Leading the roster is Iconik Sports & Events Ltd., joining as the Title Partner, furthering the company’s longstanding commitment to bringing global sporting excellence and world-renowned icons to India. Their association underscores a future-focused vision for the league’s growth. Standing alongside them is SpiceJet, the Powered By Partner, whose dynamic presence mirrors the energy and anticipation surrounding this year’s edition.
The diverse slate of partners spanning travel, hydration, apparel, healthcare, and promotions reflect the league’s rapid rise and the strong cross-industry interest it has garnered in a short span of time.
For this edition, EaseMyTrip joins as the Travel Partner and Bisleri signs on as the Hydration Partner, keeping athletes refreshed through demanding match days. Qorum India takes charge as the league’s Official Timekeeper, while Dunlop, a globally trusted name in tennis, comes aboard as the Ball Partner for the season. Player and staff wellness will be overseen by Apoorva Healthcare, the league’s Medical Partner, ensuring comprehensive support for everyone on and off the court. Ensuring uninterrupted connections and giving fans worldwide a chance to experience the league from the comfort of their homes, ACT Fibernet joins as the Connectivity Partner, providing high-speed internet to enable a seamless broadcast. RedFM joins as the Radio Partner, bringing the tournament’s energy to listeners in Bengaluru and as the Community Partner, Hudle will help connect the league with local tennis enthusiasts through in-app integrations. BookMyShow will manage ticketing to ensure a smooth and seamless spectator experience. XRT Active, the Apparel Partner, will outfit ball kids and umpires, while Dr. Umed Cosmetics joins as the Aesthetics Partner. Enhancing the roster further, EnchantXP comes on board as the Experience Partner.
These partnerships come together to form a strong ecosystem around the league; one that lifts the sporting experience, strengthens operations, and brings fans closer to the action in new ways.
Speaking on these partnerships, Hemali Sharma, Co-Founder, World Tennis League said, “Every season, we aim to push things a little further – better tennis, better energy, better moments for fans. Having this group of partners with us gives the league a real boost. Each one brings something unique, and together they form a powerful foundation for what we’re building. We’re genuinely excited for the season ahead and what this lineup will help us deliver.”
With this backing, the World Tennis League heads into the new season with momentum and a clear sense of purpose – setting the stage for high-quality tennis and a fan experience that only gets bigger and better from here. Fans eager to witness the action live from S.M. Krishna Tennis Stadium in Bengaluru can book the tickets on the BookMyShow app and website.
