Gurugram, July 30, 2026: Worldmark Gurugram, in partnership with Sony Pictures, successfully concluded an exclusive experiential activation celebrating Marvel Studios’ Spider-Man: Brand New Day. Held from July 18 to 26, the activation transformed the destination into an immersive Spider-Man zone, bringing together superhero fans and families through a series of interactive experiences inspired by the iconic Marvel character.
Throughout the campaign, visitors explored a series of Spider-Man-themed experiences, including the Spider Speed Tap Challenge, Spider Web Maze and Spider-Man Wall Puzzle, alongside dedicated art workshops and kids’ engagement activities inspired by the film. People of all age groups participated in the experiences, making the activation a popular attraction over the course of the campaign.
One of the biggest highlights of the campaign was the exclusive Spider-Man Meet & Greet, which drew enthusiastic participation from fans, eager to interact with their favourite superhero and capture memorable moments. The campaign also featured exciting giveaways, with participants winning exclusive Spider-Man merchandise and movie tickets, adding to the overall excitement and engagement.
The successful collaboration with Sony Pictures brought a global entertainment franchise closer to the community through an interactive, family-friendly activation, reinforcing Worldmark Gurugram’s position as a preferred lifestyle destination for shopping, dining and memorable experiences.
