New Delhi, 6th August 2026: Yoginii, a women-first wellness platform and marketplace, has announced the onboarding of The Woman’s Company, an intimate wellness brand built by women, for women. The collaboration aligns with Yoginii’s plan to onboard over 100 curated wellness brands over the next year as it builds a trusted ecosystem of purpose-driven, women-first brands addressing diverse wellness needs.
Through the association, a curated range of The Woman’s Company products will be made available on the Yoginii ecommerce platform, expanding access to thoughtfully designed solutions that support women’s comfort, confidence and intimate wellbeing. The partnership brings together two brands united by a shared vision of empowering women to prioritise their health and wellness without hesitation or stigma.
Built on the belief that intimate wellness products should reflect every woman’s strength, grace and individuality, The Woman’s Company offers products that place comfort, self-care and confidence at the centre of the experience. Its onboarding further expands Yoginii’s portfolio across women-focused wellness categories and strengthens the platform’s position as a curated destination for trusted and purpose-driven brands.
“Intimate wellness is an integral part of women’s overall wellbeing, yet conversations around it are often accompanied by hesitation or discomfort. At Yoginii, we want women to feel confident while seeking products and information that support every aspect of their wellness journey. The Woman’s Company shares this belief, and its addition to our platform is another step towards building a more inclusive, accessible and trusted women-first wellness ecosystem,” said Kashika Malhotra, Founder and CEO, Yoginii.
We believe collaboration with Yogini will enable us to be available to more women who have a desire to preserve the planet and wear healthier products during their menstrual cycles. Synergetic partnerships such as these make it possible for eco friendly initiatives to make more impact.’ Anika Parashar, Founder and CEO, The Woman’s Company.
The partnership further reinforces Yoginii’s vision of becoming a trusted destination for purpose-driven, women-first wellness brands. The platform has also recently collaborated with women-founded brands such as Brown Strap, Kohl and Spice, Nomwom and Atom Eats, reflecting its commitment to supporting entrepreneurs creating meaningful impact across diverse wellness categories.
Going forward, Yoginii plans to continue expanding its portfolio across intimate wellness, nutrition, personal care, fitness, mental wellbeing and other categories relevant to women across different stages of life.
About Yoginii
Yoginii is a women-focused wellness platform and marketplace focused on supporting women’s holistic wellbeing. Through curated products, expert-led content and community-driven initiatives, Yoginii aims to build a trusted ecosystem where women can access resources, conversations and solutions tailored to their health, confidence and lifestyle needs.
About The Woman’s Company
The Woman’s Company is redefining women’s wellness with sustainable menstrual care solutions that combine innovation, accessibility and impact. Through thoughtfully designed products, workplace solutions and large-scale menstrual health initiatives across India, the brand is making quality menstrual care more accessible while driving meaningful conversations around women’s health. Every initiative is rooted in the belief that dignity, choice and sustainability should be at the heart of every woman’s wellness journey.
