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Facebook and GroupM launches media playbook for advertisers

Facebook and GroupM recently launched a media playbook for advertisers and marketers to adapt to the change in consumer behavior as a...
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Celebrate the spirit of Cricket with More Together Campaign by Facebook

In preparation of the cricket season, Facebook has launched the next phase of its 'More Together' campaign in India. Facebook's brand philosophy...

Facebook checking on climate misinformation posts

In the technology industry, it is very difficult for them to think of anything other than the orange skies, dark and tinged...

Apple iOS 14 updates affects the online advertising of Facebook

Facebook has admitted that its Audience Network advertising business will lead to a 50 percent decline by the launch of Apples' upcoming...

Facebook Launches Paid Virtual Events For Supporting Small Businesses

Facebook is introducing an ability that lets small businesses, educators, and media publishers to earn money from virtual events that are hosting on...
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The Facebook’s ‘More together’ campaign solves COVID woes?

The recent consumer marketing campaign ‘More together’, which Facebook has come up with, is catching people’s attention after the launch. This campaign is about...

Next phase consumer marketing: Facebook strategy

Nowadays, competition is been growing globally. Every day there is an upgrade on the product or on the strategies they use to...

Disney cuts ad spends on Facebook: Is it the new trend?

Disney joins other companies like Starbucks Corp, Unilever Plc, Adidas AG et al. that have pulled advertising from the tech giant.

Disney pauses Ad spending on Facebook

Disney, Facebook ad spenders has reduced their spending on Facebook and Instagram against the spread of hateful content on the platforms. Disney has also reduced...

AppsFlyer announces partnership with Facebook Audience Network

Facebook’s API allows for a more precise measurement of the ad revenue generated by a particular cohort of users, yielding a more...

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Volkswagen launches ‘Fits All’ campaign

Volkswagen, the Automotive Brand launched its new TVC in the Indian market for their newest SUV offering, Tiguan Allspace. The #FitsAll campaign...

Learn how your marketing can boost the practice in the video...

A prosperous sector with a large audience, the computer game industry brings to life. As of 2019, the company has produced sales of...