Amway unveils ‘Amway Home’ brand

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July 12, 2012: Direct selling FMCG firm unveiled a new brand ‘Amway Home’, a new suit of products in home care targeting Indian consumers. Amway Home contributes around 7% to the revenue. Recently they announced their plans to set up a manufacturing plant investing around Rs 400 crore in India, most probably in Tamil Nadu. As per the company sources, the new plant will be made operational in two to three years time.

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