This has been the year of feel-good content, with many endearing dog videos going viral on social media. On International Dogs Day, Apollo Tyres shared one such heart-warming story of a dog that is celebrating 2020 as the year when it finally got adopted.
A Dog’s love for car rides is well-known, but not a lot of tyre brands would traditionally think of this day as a topical opportunity. Apollo Tyres becomes an unlikely ally for every dog, as a brand that understands and enables this love to be on the road.
In fact, tyres drive this story forward, quite literally, as the dog bonds with its human – one ride at a time. In the dog’s new-found sense of safety, comfort and care, the viewer too feels uplifted. It is a pleasant reminder of all the good things that happen when one takes to the road!