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AYANA Hospitality Appoints One Rep Global as India PR Partner Amid India’s $55 Billion Outbound Travel Boom

10th July NEW DELHI, India — One Rep Global, India’s leading integrated sales, marketing and public relations representation company for luxury hospitality brands, has been appointed as the official public relations representative for AYANA Hospitality in India. The partnership marks a strategic step in strengthening AYANA Hospitality’s presence in one of its fastest-growing international source markets.

The mandate encompasses AYANA Hospitality’s complete portfolio, including AYANA Resort Bali, AYANA Villas Bali, AYANA Segara Bali, RIMBA by AYANA Bali, AYANA Komodo Waecicu Beach and AYANA Midplaza Jakarta. Under the partnership, One Rep Global will lead an integrated communications programme across India, driving strategic media relations, destination storytelling, executive profiling, influencer engagement and brand partnerships to position AYANA Hospitality among the country’s most sought-after luxury hospitality brands.

The announcement comes at a time when India is emerging as one of Indonesia’s most valuable source markets. In the first half of 2026, Indian visitor arrivals to Bali have continued to register strong growth, reinforcing the country’s position among the island’s top international source markets. This sustained momentum builds on India’s rise in recent years and reflects the increasing demand for premium leisure travel, destination weddings, wellness retreats and multigenerational holidays. Looking ahead, India’s outbound travel expenditure is projected to surpass US$55 billion by 2034, fuelled by a rapidly expanding base of affluent and aspirational travellers. Strengthened air connectivity between India and Indonesia is expected to accelerate this growth further, creating significant opportunities for luxury hospitality brands such as AYANA Hospitality.

Established in 2009, AYANA Hospitality has built a distinguished reputation for creating exceptional destinations that celebrate Indonesia’s natural beauty, culture and spirit of hospitality. Named after the Sanskrit word meaning “a place of refuge,” AYANA reflects a philosophy of peace, harmony and wellbeing through thoughtfully designed experiences inspired by authentic Indonesian traditions. Its iconic emblem, inspired by intertwining flowers and foliage, symbolises the harmonious relationship between humanity and nature—a philosophy reflected across every AYANA destination.

Commenting on the partnership, Michi Sonoda, Executive Assistant Manager, Sales & Marketing, AYANA Hospitality, said:

“India has become one of AYANA Hospitality’s most important international growth markets, with travellers increasingly seeking immersive luxury experiences—from destination weddings and wellness retreats to multigenerational holidays. Our partnership with One Rep Global enables us to deepen our engagement with Indian audiences while showcasing the authentic Indonesian hospitality, distinctive destinations and exceptional experiences that define AYANA Hospitality.”

Hemant Mediratta, Founder & CEO, One Rep Global, added:

“India is not just growing as an outbound travel market. It is transforming. The traveller leaving India today is more curious, more experienced and more demanding of authenticity than any generation before them. What they are looking for now are places like AYANA, where every detail, from the architecture to the philosophy to the food on the plate, is rooted in something real. This partnership is our commitment to making sure that the most extraordinary corners of Indonesia find their way to the most extraordinary travellers in India.”

About AYANA Hospitality
Established in 2009, AYANA Hospitality is one of Indonesia’s leading luxury hospitality groups, curating a collection of world-class resorts and hotels across Bali, Labuan Bajo (Komodo) and Jakarta. Its distinguished portfolio includes AYANA Resort Bali, AYANA Villas Bali, AYANA Segara Bali, RIMBA by AYANA Bali, AYANA Komodo Waecicu Beach and AYANA Midplaza Jakarta.

Named after the Sanskrit word meaning “a place of refuge,” AYANA Hospitality creates thoughtfully designed destinations inspired by Indonesia’s rich cultural heritage, authentic hospitality and extraordinary natural landscapes. Across its portfolio, guests enjoy award-winning dining, holistic wellness experiences, immersive cultural encounters and exceptional service rooted in the warmth of Indonesian hospitality.

About One Rep Global
One Rep Global is India’s leading integrated sales, marketing and public relations representation company dedicated exclusively to the luxury travel and hospitality sector. Representing an exceptional portfolio of globally acclaimed hotels, resorts, destinations, airlines and tourism boards, the company delivers strategic market development and integrated brand-building solutions tailored to the Indian market.

With expertise spanning public relations, media strategy, trade representation, influencer engagement, partnerships and luxury consumer marketing, One Rep Global connects international brands with India’s evolving luxury traveller through impactful storytelling, influential relationships and commercially driven communications.

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