Billboard India is officially live – arriving in the world’s most exhilarating music market as it enters its most significant period of growth. Launched in partnership with Other Side Ventures Pvt. Ltd., Billboard India marks a new chapter in how Indian music is documented and celebrated globally.
Billboard India brings the mother brand’s iconic offerings multimedia editorial content, charts, lists, music awards, and more tailored to reflect the diversity of Indian music. From the dominance of film soundtracks to the explosive rise of independent artists, the platform will be the definitive voice of Indian artists across all languages, including Hindi, Punjabi, Tamil, Telugu, and more.
“India is already one of the world’s largest music markets by volume. Our growth story isn’t from one city or one language. It’s from every corner of this country,” says Priyanka Khimani, media advisor and driving force behind Other Side Ventures.
It is in that spirit that the platform launches with the legendary composer Ilaiyaraaja as its debut cover an icon who has composed for 1,500 movie soundtracks. This year he celebrates his 50th year in music. The choice signals Billboard India’s commitment to honouring musical greatness across every era.
“There couldn’t have been a more superlative name to launch our first cover than Ilaiyaraaja. His legacy, body of work and music superiority speaks for themself. It was our privilege to be able to capture him as he celebrates an important milestone in his career,” adds Khimani.
“At Billboard, we are committed to celebrating any music ecosystem that includes artists, executives, trends, achievements and stories shaping today’s global music landscape,” said Mike Van, CEO of Billboard. “Billboard India marks an exciting step in that mission, as the Indian music industry and its global diaspora continue to command growing attention and influence worldwide. With a market as culturally rich and diverse as India, this launch reflects both the scale of the opportunity and the strength of the Billboard India team, whose depth and editorial ambition set a powerful foundation for what’s ahead.”
Driving this vision is a leadership team fronted by Preeti Nayyar, who has been appointed Chief Operating Officer, and Mohini Chaudhuri as Content Strategy Director. Other key appointments include, Amruta Ramesh as Creative Director, and Vidya Sivalenka as Charts Lead.
