BPCL, HPCL and IOCL roll out #DriveFresh Campaign

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#DriveFresh

Mumbai/New Delhi, November 18 2022: Oil Marketing Companies, have today announced the launch of #DriveFresh, which is an initiative to set up clean and hygienic toilets at their Fuel Stations along tourist routes – National Parks. 

On the eve of World Toilet Day (November 19), the inauguration of #DriveFresh – clean and hygienic washrooms at 191 retail outlets enroute to prominent National Parks including Kanha, Tadoba, Bandhavgarh, Pench, Sunderbans, Manas, Ranthambore and others by the three OMCs was formally launched in the presence of Shri Hardeep Singh Puri, Hon’ble Minister of Petroleum and Natural Gas & Housing and Urban Affairs, Shri Gangapuram Kishan Reddy, Hon’ble Minister for Culture, Tourism and Development of North Eastern Region and Shri Rameshwar Teli, Hon’ble Minister of State for Petroleum and Natural Gas & Labour & Employment Govt of India via a virtual conference.

This project has been initiated under the Azadi Ka Amrit Mahotsav campaign for the convenience of the tourists and travelers in order to provide enhanced customer experience.

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The Fuel Stations of the OMC’s IOCL, BPCL and HPCL are spread throughout the country including Maharashtra, Gujarat, Rajasthan, Karnataka and others.

Clean, Hygienic and upgraded washrooms in 16 OMC retail outlets in Vrindavan and 12 retail outlets in Goa have been rolled out earlier in order to offer best in class convenience benefitting tourists. These gents and ladies washrooms have prominent signages, well illuminated, availability of water, proper latching facility and are maintained in a clean and hygienic condition.   

This #DriveFresh initiative has been taken up keeping in mind that National Parks and Wildlife Sanctuaries in the country are very popular driving destinations and are frequented by both domestic and international tourists travelling in personal vehicles and in tourist buses and are important halting points for refueling and for use of amenities.