Fast just got a whole lot faster! Thanks to Urbn and Umran Malik


Our generation is used to everything happening fast, but oftentimes, our gadgets can’t cope up. With this backdrop, Urbn, India’s leading charging solutions brand launches their Black Edition Premium Range, pan-India and who else would make a better brand ambassador than Umran Malik, India’s pace sensation. 

The #FasterThanFast digital campaign with Umran connected with people who aim to be the fastest in their field. Highlighting the speed and agility that Umran shows while bowling, the digital campaign with the bowler personifies the brand’s sleek, futuristic and powerful charging solution showcasing advancement and commitment towards stringent quality control, premium design and unique technology.

The Black Edition is a new range of premium universal charging products by Urbn. The collection consists of the Nano Power Bank, which is one the smallest power banks out there and delivers superfast charging. Wireless charging phones have become increasingly popular and for those looking for an on-the-go solution there is a 10,000-mash wireless power bank that delivers both 15 watts of fast wireless charging and 22.5-Watt fast wired charging. To add to the universal charging solution, the black edition expands to the powerful 4 in 1 cable and the 33W Adapter. 

The 4 in 1 cable is designed to be universally compatible with all devices and charges up to 100W speed. Its unique design comes with 4 different connecters that allows charging any iOS, Android and Type-C device. Furthermore, the 33W Gan Adapter supports fast charging across multiple devices from various brands. Urbn hence allows a one-stop charging solution with its new range.

Speaking on the new collection launch, Sagar Gwallani- CEO and Co-Founder, “We have been in the business of providing power solutions for over 10 years and our products have evolved with time, thanks to our tech team! The Black Edition is a premium offering, keeping the “Consumer First” philosophy in mind. Umran Malik, the fastest bowler in India and an emerging superstar of cricket is on his way to break his own record to be fastest. He personifies the brand’s sleek, futuristic and powerful solution showcasing advancement and commitment towards stringent quality control, innovative design and unique technology. Complimenting this with Umran’s growth trajectory, we are bullish to complement our user’s lifestyle and suite their daily, business and travel needs.”

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