Food Companies to Foray into E-Commerce Business to Expand Visibility

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As the e-commerce business is growing at a rapid pace in India, the food companies have also started selling their products on these platforms. It is considered that the online platform will enable the manufacturers to reach a greater user base with increased visibility, claims a government official.

At the India Farm 2 Fork conference hosted by PHD Chamber, Food Processing Secretary, Siraj Hussain said that the e-commerce activities have flourished to a larger extent is several catteries barring food processing. In this segment, corporate entry is yet to take place for the e-commerce trade of processed food retailing.

He added that almost all the major players in the food sector are eyeing to enter the e-commerce space inIndiain order to sell their products. Especially, the food companies are looking forward to introduce their non-perishable products on e-commerce industries as this move will help them expand their reach and visibility as well.

The Secretary further revealed that the Food Processing Ministry is looking for comments and views from all the stakeholders such as the industry on GST for food, horticulture and agri products. Hussain said that once the proposed consultations are over, the Food Processing Ministry will forward the stakeholders’ recommendations to the Finance Ministry.

During the inauguration of the conferences, Minister of State for Agriculture, Sanjeev Kumar Balyan claimed that the government is working on a comprehensive national insurance policy for the agricultural sector in order to protect the farming community from all misfortune resulted due to harvest losses of food and grain products.

Address the gatherers of the same conferences, Jaipuria Group’s Chairman, Sharad Jaipuria claimed that the policy makers should provide privileged treatment for the agricultural issues in order to ensure that the growth that is revived from the country rises to a higher level from the estimated rate of 3.4 percent per annum.

 

 

 

 

 

 

 

 

 

 

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