Fujifilm Instax: to Celebrate, Capture and Cherish


India is also known for the festivals it celebrates. Festival season is the busiest time in India and every band comes out with their campaign to win their customers’ hearts. Digital Media is the perfect platform for reaching people. There is a significant increase in the search volume in various industries.

Fujifilm always tries to create innovative items that could better their lives. The corporate slogan itself says “Value from Innovation”. Fujifilm India Pvt. Ltd. is a subsidiary of Fujifilm Hoarding Corporation headquartered in Tokyo of Japan. Apart from the consumer products they are serving in the healthcare sector also.

Fujifilm came forward with its new digital ad to capture beautiful moments with family. Fujifilm Instax, the perfect way to capture the celebrating mood as well as a perfect gift for the season.

The ad insists to celebrate Diwali, the festival of lights with family with Fujifilm’s wide range of innovative products. They can accompany in making a memorable Diwali amidst the pandemic situation.

Fujifilm came forward with affordable offers to the products. People during festival season wish to purchase their dream products. Fujifilm wants to make the dream come true. The ad campaign comes with hashtag #celebrate, #capture, #cherish. The two minutes long ad is showing the spirit of celebrating the happiest festival with family.

A young girl captures every single moment of her family for a rememberable Diwali. She can bring a smile to every face in the joint family. Fujifilm offers a product with high quality and affordable rates targeting middle-class families.

The film showcases the quality time spent with family during the festivals. Mr. Arun Babu, the head of the Instax division says that it is one of the popular and stylish products offering by the Fujifilm group. The product has a quick image printing availability made it more popular among the youngsters to capture the favourite moments with dear ones.

The film insists to celebrate every small moment and capture. The little things in life are to be enjoyed and preserved for the future as memories. Instax is also the perfect gifting option during the occasion of the festival to show their love and affection towards their dear people.

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