Godrej Ezee has disclosed another TVC, setting the disposition for winter. The film stresses the item’s adequacy as a specific fluid cleanser for winter apparel. It includes a family, where the dad and child team is having a discussion displaying how they are preparing for the colder time of year. The advertisement has been done by Wunderman Thompson (Mumbai).
The film opens with a couple in their mid-30s in the first part of the day. Their young child emerges from the shower, shuddering with cold. He picks a container of standard cream and requests that his mom apply it to his hands. The dad at that point gives him an extraordinary virus cream all things considered, as it’s more qualified for winters. He at that point brags to his better half how he is so decidedly ready for the impending season. In the following scene, the spouse is washing her hands and notification boiling water getting through the tap. Her significant other smiles and declares how he has organized a fountain, to ensure they are good to go for the winters. In any case, when their child spills some chocolate cake player on his sweater, the dad and child pair have a go at cleaning the stain with a standard cleanser, and the spouse steps in with Ezee. She discloses to them how woolens are considerably more fragile than ordinary garments and should be treated with exceptional consideration. Ezee with its no soft drink recipe and progressed conditioners, ensure that woolen garments stay spotless and delicate. That is the reason Ezee is an absolute necessity have for the winters.
Sharing his considerations, Sunil Kataria, CEO – India and SAARC, Godrej Consumer Products Ltd (GCPL), stated, “Godrej Ezee has consistently represented delicate cleaning and minding of winter wear. With this new TVC, we wish to fortify that the surface of winter wear is unique and more fragile than normal garments. Henceforth, utilization of Ezee is an unquestionable requirement to accomplish that unique consideration and purging for them, without harming the sensitive fiber.”
Remarking on the TVC, Steve Priya, VPs and Executive Creative Directors, Wunderman Thompson Mumbai, stated, “While you utilize the fitting winter masters with regards to skincare or apparatuses or the garments you wear, why make a trade-off while picking the correct cleanser for your woolens? Ezee not at all like others it is a genuine expert without which your woolens will be caught off guard for the colder time of year.”