Goodknight launches new campaign on Children Safety


Goodknight by Godrej

Goodknight by Godrej is a well-known brand known for its mosquito repellent liquid to keep your family including kids safe from mosquitos and insects. Goodknight products vary from indoor and outdoor to its natural products which include agarbatti, vaporizer and spray.

Goodknight Fabric roll on ad

Household insecticide brand, Goodknight, uncovered another social media ad which features its famous product Goodknight Fabric Roll-On, as simple to utilize individual mosquito repellent. The film features how youngsters need insurance from shrouded mosquitoes even inside and by basically applying Goodknight Fabric Roll-on garments they get up to eight-hour-long security against mosquitoes. 

Conceptualized by Digitas India, the film starts with a mother applying four spots of Goodknight Fabric Roll-on her youngster’s apparel, making an invulnerable ring of insurance, and the kid is set for a swooshing day while remaining at home. This is imitated for other kids who are either playing underneath a table or taking cover behind the window ornaments, and for children who are grinning endlessly in a bunk, which are for the most part puts where the danger of shrouded mosquitoes is hiding. 

Sunil Kataria, CEO India, and SAARC, Godrej Consumer Products (GCPL), stated, “Given the current setting, practically all guardians are denying their youngsters from venturing out attributable to security concerns. Given this, we need to guarantee that children are sheltered from the danger of concealed mosquitoes inside. Through this film, we need to bring out how Goodknight Fabric Roll-On will guarantee assurance even from shrouded illness-causing mosquitoes while youthful ones are inside and guarantee continuous recess for offspring everything being equal.” 

Mark Mcdonald, executive vice president and head of creative, Digitas India, stated, “The film is a fun and connecting with seeing how children have adjusted to the new truth of being kept inside. Instead of deal with it like an obstacle, most have changed over their homes into scaled downplay areas. From corners and draperies to tables and seats, everything is currently a wellspring of fun and play. Also, similarly, as we did with the outside, Goodknight Fabric Roll-On is here to guarantee moms that their children recess is ensured.”


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