According to a survey conducted by the Internet and Mobile Association of India (IAMAI) in collaboration with OnePlus and RedSeer, the Indian gaming market is expected to grow from $1.8 billion to $6-7 billion by 2025. It also points out that 40% of avid gamers pay for their games, with an average monthly cost of Rs 230.
According to the survey, the COVID pandemic has accelerated the organic growth of digital games, with mobile app downloads increasing by 50% and user engagement increasing by 20%. Even though casual games remain the most popular genre in India, greater gaming time has fueled the growth of hardcore players.
Jayesh Ranjan, principal secretary of industry and commerce (I&C) and information technology (IT), Telangana government; and Saurabh Gaur, joint secretary, ministry of electronics and information technology, issued the report.
Navnit Nakra, vice president, chief strategy officer, and head of India sales for OnePlus India, and Rajen Vagadia, vice president and head of India sales for OnePlus India, were also in attendance. president, Qualcomm, spoke at an IAMAI roundtable discussion on e-gaming conducted by Kanishka Mohan, associate partner, RedSeer.
“We’re on the verge of a gaming revolution,” Ranjan added, “and the gaming ecosystem is moving toward user-friendly devices and using 5G technology.”
OnePlus, in collaboration with IAMAI and RedSeer, released a research titled ‘Building up the e-gaming ecosystem of India and the influence of smartphones’. discussed the gaming industry’s enormous potential and the need of user-friendly devices in this regard.
Due to the quick increase in smartphone penetration in India, Indian gaming has jumped into the mobile gaming era, with huge console and PC titles now being curated for mobile platforms. The sector is also generating a lot of interest from investors, with roughly $1 billion invested in the last six months.
Over 400 million Indians play online games now, with the figure expected to rise to 650 million by 2025. According to the survey, mobile gaming currently leads the Indian gaming industry, accounting for more than 90% of the $1.8 billion market.
“Over the last few years, the e-gaming industry has grown significantly,” said OnePlus India’s Nakra. The expanding avenues for digitisation encouraged by the government’s flagship effort, the Digital India programme, and enhanced accessibility centred on innovation and affordability by OEMs have propelled India’s sector to new heights.
We are pleased to have collaborated with IAMAI and RedSeer on this research, which has provided a unique opportunity for the industry to receive actionable insights and join together to foster meaningful dialogue and innovative ideas.”