India is a country with varied religions, but one thing that is common in the people of India is cricket. Various companies, banks and firms are always volunteering to support the cricket teams. Kotak Mahindra Bank Ltd. announced that the bank is sponsoring Seven teams in IPL(Indian Premier League).
IPL is one the biggest tournament in India and overseas so the teams in IPL have a massive fan base. Last year Kotak Mahindra Bank announced they will be giving MyTeam Cards to their customer. This year Kotak Mahindra Bank has decided to give their customers MyTeam Cards with the cricket edition themed credit and debit cards. This might be a piece of unimportant news for the people who aren’t interested in cricket, but for the cricket fans, this is like Ambrosia. In India cricket is a religion, a common religion. For cricket fans, it is the way of supporting, their favourite teams. The MyTeam Card is available at the price of Rs.199. The card has team logos, players photo, watermarks and the colour of the jersey of the team.
Kotak Mahindra Bank Ltd. has found a unique way to make their customers happy as well as attract new customers with such interesting offer. By sponsoring seven cricket teams in IPL i.e. Delhi Capitals, Kolkata Knight Riders, Mumbai Indians, Punjab Kings, Rajasthan Royals, Royal Challengers Bangalore and Sunrisers Hyderabad, Kotak Mahindra Bank Ltd. may gain massive customers because of this new range of debit and credit cards. The customers who are already joined as well as new customers can apply for the MyTeam Cards of their favourite teams. So the loyal cricket fans can be more loyal this year with the MyTeam Cards of Kotak Mahindra Bank Ltd. The main aim of any bank, business or firm is to attract customers in the most unique way possible. They need to find exactly what the customers want and are attracted to. Kotak Mahindra Bank just found a unique way within terms of MyTeam Debit and Credit cards.
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