Manjari on mounting Flipkart’s Billion Day on a grander scale

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Flipkart unveils Glam Up Fest
Flipkart unveils Glam Up Fest - the ultimate platform for Beauty and Grooming brands to showcase their products

withinside the country the midst of the festive season, the retail region in addition to e-trade portals has upped the ante to whip up shopping for frenzy among consumers. For over years at some point in the pandemic duration, human beings have been shopping essentials, grocery, and health & non-public care merchandise from numerous platforms – online and offline. With superb marketplace sentiments this year, way to the lifting of all Covid restrictions, the large vaccination force throughout the country and fall withinside the wide variety of clean cases, the festive season this yr is predicted to be a bumper occasion.

To faucet into this superb sentiment, Flipkart is prepared to roll out its annual online sale – The Big Billion Days 2022. The sale duration starts evolving on September 23 and could keep until September 30. The Big Billion Days Sale 2022 will provide massive reductions on pinnacle manufacturers throughout classes, which include digital gadgets, gadgets like laptops, mobiles, and smartwatches, alongside kitchen essentials, clothing, footwear, furniture, beauty, toys, and lots more.

This year Flipkart guarantees to supply are modeled app enjoy and has onboarded lakhs of dealers, Kirana shipping partners, and MSMEs, to offer clients differentiated presenting throughout fee factors. Around a hundred thirty BBD Specials (Big Billion Day Specials) had been introduced and designed with the aid of using over ninety manufacturers throughout electronics, fashion, cell phones, non-public care, big appliances, and handicraft classes. The remodeled app enjoy is led with the aid of using technology-enabled capabilities which include Image Search, more suitable UI enjoy, Brand Mall mode, Live Commerce, and Virtual Try-Ons. New gamification projects which include Coupon Rain, Treasure Hunt, and Spin the Bottle have additionally been introduced.

There are a couple of reductions, cashback offers, and pay later alternatives on the way to be furnished letting the clients revel in an unbroken buying enjoy. This year, clients will even get a danger to pre-ee-e book their merchandise, throughout classes which includes General Merchandise, Beauty, Lifestyle, and Electronics, with a token, development of Re 1. It will even provide interactive leisure reports on the Video Commerce platform. It has additionally popped out with a brand-new presentation, in which clients gets get admission to a huge collection of the latest merchandise, which might be co-created with the aid of using manufacturers and celebrities which includes Chef Vikas Khanna, Virat Kohli, Ranveer Singh, Ayushmann Khurrana, PV Sindhu, Hrithik Roshan, KL Rahul.

 It has additionally rolled out its Open Box Delivery process, in which the shipping accomplice will open the product on the shipping time and the purchaser will take delivery of it simplest if the product is withinside the intact state. To deliver an additional push to its festive method, Flipkart has released the #AbPooraIndiaKaregaUpgrade marketing campaign with famous person campaigners, which include Amitabh Bachchan, MS Dhoni, and Alia Bhatt. The marketing campaign is predicted to attain 500+ million human beings, unfolding throughout over a hundred and fifty channels.

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