New Delhi, September 29 —Following the success of the tomatoes initiative in Delhi NCR, the National Cooperative Consumers’ Federation (NCCF) is once again joining forces with the Open Network for Digital Commerce (ONDC) to bring economical Chana Dal and Onions to consumers in the Delhi NCR region.
Chana Dal, a dietary staple for many households, is now available in lots of 2 KG at Rs 60 per KG. This offering provides consumers with substantial cost savings when compared to the typical market price of Rs 90 to Rs 100 per KG for similar quality Chana Dal.
In addition to Chana Dal, NCCF is making Onions available at Rs 25 per KG in lots of 2 KG. This price is about 25% cheaper than the prevailing market rates of Rs 30 to Rs 35 per KG in the NCR region.
Shiprocket, a prominent seller app and logistics service provider on the ONDC Network, has registered NCCF as a seller, contributing significantly to the success of this collaboration. Shiprocket has been an early participant in the ONDC Network.
T Koshy, Managing Director and CEO at ONDC, expressed his enthusiasm for the initiative, stating, “We are proud to collaborate with NCCF in making essential commodities more affordable for consumers in Delhi NCR. This initiative exemplifies the transformative power of cooperation in addressing economic challenges and ensuring that essential products remain within reach for all. By leveraging the capabilities of the ONDC Network and fostering collaboration among Network Participants, we are confident in our ability to reshape the retail landscape and benefit consumers.”
To ensure that consumers across the NCR region can take advantage of these affordable options, NCCF is running this initiative in over 100 pincodes. The Chana Dal and Onions can be conveniently purchased through various buyer applications on the ONDC Network, including Magicpin, Paytm, MyStore, Pincode, and others.
While this initiative is currently running in the National Capital Region, NCCF and ONDC have plans to expand it via collaborations with multiple buyer & seller apps and logistics participants. Over the coming months, they will gradually roll out these cost-effective offerings to ten more cities, extending the economic benefits to a wider audience. This collaboration between NCCF and ONDC highlights the shared commitment to ensuring the accessibility and affordability of essential commodities.