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Marketing
Lenovo mobile phones in India
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November 2, 2012
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Marketing Research
Nielsen Shopper Trends Study 2012
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November 1, 2012
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Students Corner
Strategies to increase online Customer Satisfaction
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October 31, 2012
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Social Media Marketing
Digital media advertising surging ahead in 2012
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October 31, 2012
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Marketing
Force Motors 26 seater van launched
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October 31, 2012
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Students Corner
8 dimensions of Product Quality
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October 31, 2012
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Sales and Distribution
Sony’s new campaigns to boost up VAIO sales
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October 30, 2012
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Campus Spotlight
Campus Spotlight : “De-risking the Ad making”, by Ms.Jaya Mehrotra, Faculty Research Associate, IIM Ranchi
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October 30, 2012
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Consumer Behavior and CRM
Deals are not the only factor to woo shoppers!
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October 30, 2012
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Marketing
Tata Motor’s Manza in Karnataka
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October 29, 2012
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