Savlon Multipurpose Disinfectant + Cleaner in the new hygiene normal


Hygiene in the new the new normal is extending beyond hand and personal hygiene to many stringent measures of ensuring the hygiene of frequently touched surfaces. ITC Savlon leads this category with its new zero contact Surface Disinfectant Spray, launched during the national lockdown. With convenience and preventive care at its core, ITC Savlon launched Savlon Multipurpose Disinfectant + Cleaner in a liquid and a spray & wipe format.

ITC Ltd has increased its hygiene portfolio under the “Savlon” brand with the launch of the “Savlon Multipurpose Disinfectant + Cleaner” across spray and liquids and wipe formats.

The contributions provide multiple benefits of cleaning and disinfecting in a solo product, ITC Ltd said in a press release the spray and wipe offering with a direct apply arrangement, this can be used for cleaning various surfaces around the home including appliances such as fridge, microwave, dining table, kitchen slab, and stoves. The Savlon multipurpose disinfectant liquid can be diluted using normal water to clean and disinfect larger surfaces like floors or for laundry.

Sameer Satpathy said that ITC’s Savlon not only powered the portfolio but with every launch they tried to deal with a specific requirement of the consumers in hygiene and healthy way.

Savlon Multipurpose Disinfectant and cleaner liquid existing in 500 ml bottle priced at Rs193 and the Savlon Spray & Wipe Multipurpose Disinfectant + Cleaner is available in 500 ml bottle priced at Rs159.

ITC has under the Savlon brand previously launched a surface disinfectant spray and a germ protection wipes. Now Savlon has newly improved the portfolio under the “SavlonHexa” classy range to include hand sanitizers, soaps, and body washes. To keep the people safe from the threat of infections, preventive hygiene is very important.


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