Spice Money joins hands with Sonu Sood


The actor and philanthropist Sonu Sood has joined hands with Spice Money, the rural fintech firm to digitally and economically empower 1 crore, rural entrepreneurs. This aims at creating an entrepreneurial attitude in towns and villages. As part of this association, Sonu Sood will be a stakeholder of the company and he will be the Non-Executive Advisory Board Member in charge. Spice money together with Sood will come up with innovative ideas to design new initiatives and products that will reduce the gap between rural and urban areas. Sonu Sood had developed certain initiatives during lockdown and now spice money will enable few of the selected program and make available in the spice money platform.

Being the Non-Executive Advisory member, Sood will contribute to building up the entrepreneurial networks and encouraging financial inclusion and digital development in the rural area. Sood will help and work with Spice Money Adhikaris (entrepreneurs) to develop an interest in digital products and enhancing their digital journey through technological improvisation. Sood will be known as the first-ever first brand ambassador of spice money.

Dilip Modi, Founder of Spice Money said that Spice Money is on a mission to digitally and economically enhance over 1 Crore rural entrepreneurs. They are so happy to have Sonu Sood, a partner who shares the same passion and interest. They will together enable Indians to harness the power of technology in earning an independent livelihood without leaving their homes and families.

Spice Money has started its functioning in 2015. It has been focusing on financial comprisal with nearly 90 percent of its digital Adhikaris (entrepreneurs) from semi-urban and rural India. The company’s approach has been helped to neglect the gap between the served and the under-served, providing digital and financial services to all customers at their doorstep. Spice Money has been growing rapidly covering 18,000+ pin codes, 700+ districts, and 5000+ blocks in India.

Spice Money, being one of India’s leading rural fintech with close to 500,000 Adhikaris (entrepreneurs) offers cash deposit, cash withdrawal using aadhar enabled system, mini ATM, insurance, loans, bill payments, cash collection center for customer/agents/representative of NBFC/Banks, airtime recharge, tours & travel, online shopping, Pan Card and mPoS services. Spice Money services are available through Spice Money App (Adhikari App) and web portal. ​


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