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HomeBrands in ConversationWelspun One Inks 15,232 Sq. Ft. at WTC Thane with Novel Jewels...

Welspun One Inks 15,232 Sq. Ft. at WTC Thane with Novel Jewels Limited

The transaction strengthens WTC Thane's appeal among high-value categories

Mumbai, India – World Trade Center Thane by Welspun One has signed-up Novel Jewels Limited (NJL) an Aditya Birla Group company for approximately 15,000 sq. ft. of space within its Grade-A Urban Distribution Centre (UDC). The space will support vault enabled – storage, distribution operations for the company. The transaction reflects the growing preference among businesses handling high-value inventory for institutional-grade, compliant infrastructure that combines security, operational continuity, scalability and proximity to consumption centres within a single ecosystem.

Developed by Welspun One, World Trade Center Thane is India’s first mixed-use ecosystem integrating urban distribution, commerce, workplaces and experience-led business infrastructure under one address. Strategically located in Wagle Estate, one of the Mumbai Metropolitan Region’s most established commercial hubs, the development has been designed to support future-ready supply chains requiring secure, scalable and institutional-grade infrastructure. 

Novel Jewels will operate from WTC Thane to access key consumption markets across the Mumbai Metropolitan Region. The development incorporates advanced security systems, business continuity infrastructure, life-safety measures and operational features designed to support categories where inventory protection and resilience are critical. The facility also envisages using the multi-level ramp which allows 20 feet trucks to access docks from level 1 to 5, for seamless inbound and outbound activities. 

Commenting on the development, Mr. Neeraj Balani, Chief Customer Officer, Welspun One, said, “The partnership with Novel Jewels reflects the versatility of this platform and its ability to support businesses operating in high-value categories that demand security, accessibility and operational excellence. Strategically located in Wagle Estate, WTC Thane provides access to key consumption markets, enabling brands to stay closer to their customers. As the development evolves, we envision it emerging as an ‘India Design Center’ for leading brands.”

Commenting on the announcement, Mr. Dinesh Dubey, Chief Operating Officer – Incity & Head of Product Innovation, Welspun One, said, “Businesses today are looking for infrastructure that brings operations, accessibility and convenience together. WTC Thane has been planned as an integrated ecosystem where logistics, workplaces and business infrastructure complement each other, enabling occupiers to operate more efficiently. For Novel Jewels, this translates into secure infrastructure, seamless connectivity and proximity to key consumption markets within a single destination.”

The addition of Novel Jewels further strengthens WTC Thane’s growing tenant mix, reflecting increasing demand from businesses seeking institutional-grade infrastructure within the Mumbai Metropolitan Region.

About World Trade Center Thane by Welspun One

World Trade Center Thane by Welspun One is a future-ready Grade-A mixed-use business ecosystem designed to integrate urban distribution, commerce, retail, and workplace infrastructure under one address.

About Welspun One

Welspun One, India’s leading warehousing and industrial real estate platform focused on logistics and industrial real estate. Backed by the Welspun World group, the company is committed to developing high-quality, institutional-grade assets across key warehousing and industrial hubs. With a robust portfolio spanning major cities and marquee projects such as WTC Nhava Sheva (JNPA SEZ), a port-based logistics park and the World Trade Center, Thane, Welspun One continues to set new benchmarks in the Logistics and Industrial (L&I) sector. For further information visit www.welspunone.com

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