Wunderman Thompson Mumbai appoints Anurag Tandon as Managing Partner

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Wunderman Thompson India has appointed Anurag Tandon as its Managing Partner to steer its Mumbai operations effective 16th May 2022. In his new role, Anurag will specialize in growing the client base in Mumbai and closely work with teams on providing business solutions for brands by leveraging the agency’s capabilities of creative, technology, strategic consultancy, commerce, and data-driven experience and style. He was also Global Brand Director for Unilever’s frozen dessert business – accountable for developing integrated brand strategies and communication plans in markets across SEA, NAMET, and LATAM. With over 20 years of experience in building and nurturing brands, Anurag contains a deep understanding of the culture and consumers across varied industries like automobiles, goods, fashion, retail and financial services. With a proven memoir of achieving business targets, leading new business initiatives, and identifying and mentoring talent, Anurag encompasses a strong specialise in growing its brand footprint with a watch on ROI during a rapidly changing media and consumer landscape. Commenting on Anurag’s appointment, Shams Jasani, CEO, Wunderman Thompson, South Asia, said, “Mumbai is one amongst our strongest offices, and with our concentrate on being the strategic partner for our clients across the brand and consumer experience ecosystem, we are delighted to onboard Anurag at this critical juncture to reinforce growth for our clients and teams. Together with his strong diary of achieving business targets and vast experience across diverse categories and makes, we are convinced that he are ready to accelerate the momentum we’ve and achieve great success.” On usurping his new role at Wunderman Thompson, Mumbai, Anurag Tandon, said, “The constant evolution of consumer journeys poses a continuing challenge for clients. There’s a requirement for integration of services and providing experiences round the  brand which Wunderman Thompson is uniquely poised to deliver. With WT’s traditional strength of long-term client partnerships, I’m excited about the subsequent leg of the agency journey, by embracing the necessity to seem at brands far more holistically and building on the strong fundamentals that WT has always stood for”. Tandon said, “The continued growth of consumer journeys is an ongoing challenge for the shoppers”. The combination of services and also the have to deliver experiences round the brand is what Wonderman Thompson is uniquely poised to deliver. As per expert research, the worth of the advertising market in India was around 670 billion. Follow and connect with us on Facebook, LinkedIn&Twitter

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