‘Anand Chakravarthy’- media buyer turned edtech entrepreneurs

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When the educational sectors like school ,colleges across India close their classroom doors during COVID19-induced lockdowns and started present online classes there was increased curiosity in the edtech sector.

The newest member of this industry ‘Anand Chakravarthy ‘come to the scene as the co-founder of Results and Outcomes. It is a start-up Introduced by industry practitioners, with expertise in media and entertainment, skill, digital marketing, and digital transformation etc…

Anand Chakravarthy will work alongside saver and co-founder Tarun Katial former CEO, ZEE5 to design and deliver upskilling courses for working professionals that focus on areas impacted by digital transformation. ‘Chakravarthy’ was the previous managing director at Essence India. Over a call, Chakravarthy exposes that Katial is on MICA, Ahmedabad’s advisory board, and the institute approached him (Chakravarthy) to help it design a digital transformation course, pointing to working professionals.

I wouldn’t say I had a five-year plan in mind – ‘Anand Chakravarthy’. When Anand Chakravarthy moved out of Essence, Tarun goes near me to come on board and help. And that’s how our first course started. Anand thinks the edtech opportunity partly happened by design. Anand wouldn’t say that I had a five-year plan in mind. The key reason why working professionals want to upskill is to add value to their careers, in terms of a promotion, or to find a better paying job in their sector. Or to switch sectors altogether. Chakravarthy remarks that he understood that when professionals want to upskill with these courses, they have to study from people, who are working in these fields.

There’s no textbook for digital consultation, data management, or personalisation using data -Anand Chakravarthy.
When we have planned these courses, we wanted to check that they focused on real-world application. The course goes to cover all the areas within digital transformation. And is taught by a potential that has hands-on experience. Otherwise, it’s impossible to teach anything meaningful to other working professionals. Most importantly there’s no textbook for digital consultation, data management, or personalisation using data.

Upskilling is important, but it doesn’t mean that the certificate is going to confirm your next promotion. It may not help you land the next big project or a job (Anand Chakravarthy) We are getting caught in a certification economy. Upskilling is important, but it doesn’t mean that a certificate is going to ensure your next promotion. It may not help you land the next big project or a job,” adds Chakravarthy.

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