Beam and Words get the Social Media mandate for Tarun Tahiliani


Beam & Words, the design and communication agency has expanded another brand to their thriving portfolio and now has the Social Media mandate for one of India’s steering luxury designer brands – Tarun Tahiliani.

Beam & Words is a brand communication consultancy, founded in the year 2012. Our expertise lies in the areas of public relations, digital marketing, design and advertising. With holistic strategies and carefully crafted communication, we assure you that the numerous tools in your brand’s marketing mix are geared toward accomplishing an organisation’s business objectives.

Tarun Tahiliani is a known Indian fashion designer. He is very confidential with his life, so the year of his birth is unknown to the public. With his wife Sailaja ‘Sal’ Tahiliani, he began Ensemble, India’s first multi-designer boutique in 1987, commemorated by Tahiliani Design studio in 1990.

He is best known for his proficiency to instill Indian craftsmanship and textile heritage with a modified silhouette. His signature is incorporating traditional aesthetics with modern design. Over the years, he also evolved known for his bridalwear. Tarun Tahiliani is recognized for its prosperous and opulent apparel tailored with new western silhouettes. The brand is popular for bringing vibrant fashion sensibilities of the Western world to a shaping India.

Beam & Words would be governing the brand’s end-to-end social media wherein they will be initiating new campaigns and conducting official Instagram, Facebook & Youtube pages.

Remarking on the win, Sahil Marwaha, Co-Founder, of Beam & Words said, “We at Beam & Words are incredibly delighted to illustrate Tarun Tahiliani, a brand which is equivalent for its modern take on Indian wear. We are fascinated to be able to procure our expertise to assist the brand’s achievement further and work with a brand whose creativity is frequently talked about in the industry.”

Since its beginning, Beam & Words has functioned by steering brands from across the luxury, lifestyle, corporate, hospitality and F&B sectors.

Over expertise covering numerous disciplines like public relations, digital marketing, design and content creation, Beam & Words has functioned with brands comprising Tarun Tahiliani, Confluence by Swarovski, Shantanu & Nikhil, JJ Valaya, Bhane, Kapoor Watch Company, Ethos watches, and Etsy amongst others in the fashion and lifestyle domain over the years.

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