BPCL started JeetKaPadak campaign for Tokyo Olympics


Bharat Petroleum Corporation Limited (BPCL), a ‘Maharatna’ and a Fortune Global 500 Company, has dispatched series of missions under the title ‘Jeet Ka Padak‘. 

‘Since Olympic Games are watched by an extraordinarily expansive scope of individuals. Men, or avid supporters, however essentially everybody. The feeling of ethnicity that the Olympics encourages is the thing that turns the Games into an overall wonder. In this way, BPCL has arranged series of missions to take the brand to individuals during Olympics under the title ‘Jeet Ka Padak’, says Abbas Akhtar, Chief General Manager, PR, and Brand, Bharat Petroleum. 

One such segment of our mission is ‘People of Bharat Petroleum’, which is a continuous series, displaying our worker’s development in the organization via online media. 

Bharat Petroleum has a rich history of supporting maturing sports abilities in their excursion set apart by high desire and the assurance needed to accomplish it, drafting around 250 sportspersons in different donning disciplines over the most recent quite a few years, supporting and empowering them, while going about as a springboard for their yearnings. 

Out of 64 sportspersons who are as yet dynamic in their games discipline, 7 will address India in Tokyo Olympics. BPCL has fabricated a significant piece of our missions around our seven players who will address India in Tokyo. 

‘People of Bharat Petroleum’ crusade portrays the rousing accounts of these 7 sportspersons who will address the country in Tokyo Olympics 2020, which are circulating around the web via web-based media. A portion of these players have beaten monetary obstructions to become an advocate and perform on global time, and in the process have enlivened a great many others to continue to endure in their fantasies, notwithstanding the chances. 

BPCL dispatched their mission with a melodic video via online media, wishing Indians sportspeople in Tokyo Olympics 2020. Different segments of the ‘Jeet Ka Padak’ mission will incorporate Olympic Trivia Quiz, Videos on bows and arrows, and hockey; rousing accounts of players via web-based media stages and on-ground exercises including ‘selfie’ corner at BPCL’s fuel stations. The Company has anticipated conventional BTL crusades, online media crusades, coordinated missions, just as, connecting with workers through in-house correspondence mediums. 

Discussing the mission, Mr. Abbas Akhtar, Chief General Manager, PR, and Brand said, “Among oil and gas PSUs, BPCL has the biggest presence in Tokyo Olympics 2020. We, at BPCL, have consistently recognized, enlisted and supported ability in different brandishing disciplines. Our fundamental target is to hoist their degree of greatness, to speed up their excursion towards scaling new tops in their successful walk, just as to work with their smooth digestion into the standard past their donning professions. We want them to enjoy all that life has to offer for the Tokyo Olympics 2020” 

The organization is supporting seven workers. Deepika Kumari and Atanu Das will address Indian Archery and are not kidding about decoration possibilities. Lalit Upadhyay, Virendra Lakra, Harmanpreet Singh, Vivek Sagar Prasad, and Varun Kumar are individuals from Men’s Hockey group.

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