Capital Foods’ brand, Ching’s Secret together with One Digital Entertainment delivered a brand new marketing campaign titled #Chingschatorachallenge for its Indo-Chinese food lovers.
This innovative and fun virtual venture is a six-week marketing campaign in which clients stand a hazard to win a journey to NASA, USA.
Several content creators and social media influencers across genres of comedy, dance, lifestyle, and fashion have taken part in this challenge. Some famous names involved in this challenge are- Prajakta Koli, Bhuvan Bam, Adah Sharma, Siddharth Kannan, Sejal Kumar, Mr. Faizu, Harsh Beniwal, and many more.
This campaign challenges the participant to prepare as many schzewan-based cuisines as possible in one minute after consuming a scoop of schzewan chutney.
To make it more stimulating and creative, the participant can engage in other activities such as dancing, singing, hula hooping, biking, jumping, etc. challenging him even more to three of their friends and family.
In addition to the trip to NASA, consumers can also win tons of goodies and great prizes each week, including custom-designed “Chatora de Ching Face Masks” that help you flaunt your ‘chatorapan’ by being a foodie!
He aims to have maximum engagement with his clients and have fun with this challenge with their friends and family by winning great prizes.
Adah Sharma (Influencer & Digital Creator) said that the ‘chutney’ tastes very tangy and exquisite. Also, she found the ‘chatora venture’ to be hilarious and so, decided to participate in the challenge.
This is a very innovative challenge and they people should make this a daily thing as it will excite youngsters.
Another social media influencer, Sejal Kumar said that these random challenges can be very fun at times. What makes it even more exciting is the great gifts associated with it. She tagged more people inviting them to participate in this challenge.
Mr. Navin Tewari, (MD & CEO, Capital Foods), said that Capital Foods add value to the lives of its consumer with the help of its innovative food products. Ching’s Schezwan Chutney, is one such product that has high demands in the market.
Consumers love this product and Capital Foods extends its appreciation by launching this online campaign to engage more and more young customers. He is happy to see the reaction that this campaign received from the people as more and more youngsters are participating.
This challenge is already taking the internet by storm and more and more creators and fans are looking to make it more fun with crazy creativity.