Khimji Jewels launches TVC series for ‘precious moments’


Khimji Jewels, the adornments brand from Orissa, has dispatched its most recent arrangement of TVCs as a component of its mission “Commending the Precious Moments of Life”. The brand has dispatched the TVCs across TV, computerized, web-based media, and all cloud stages and CX interfaces.

Nishit Nanda, CEO – Consumer Business, Khimji Jewels, says of the mission: “We dispatched these movies as a piece of our class first, longest regularly running shopper festivity mission to genuinely accomplice our clients as they look for recognizable markers in the excursion of reestablishing routineness in their lives. We have been persistent in our attention on shopper experience, with new assortments, more astute, and all the more proficiently conveyed programs for assessment, buy and satisfaction, and vigorous client care. These accounts are an underwriting of that – the main thing to us. Which is the joy of our clients.”

The movies, in light of genuine connections and human experiences, show accounts of family, love, and the nuanced elements of relational feelings in our regular day to day existences. The principal film shows us the reclassified elements of the older folks in our joint families and how we generally take a gander at them in a fixed manner until another focal point is introduced to us. The film shows a grandma just before her granddaughter getting hitched and her unexpected when she winds up as the focal point of the adoration and fondness of her family. The subsequent film investigates the affection and family relationship between closest companions for quite a long time and advises us that adoration is the only kinship first. It shows us the more profound depiction of feelings even while the signals going with the exhibit of such feelings are unusual. The third film presents to us a brief look at the adoration and closeness between a couple and reveals to us how the magnificence in regular living need be nothing more chivalrous than always remembering to cherish each other each and every day.

Ambarish Ray and Anjali Rawat, Founders, Digital Dogs, state: A brand’s guarantee is its promise, written in the blood of the present occasions – responsibility, center, lucidity of the procedure and persistence of confidence with regards to the purchaser. We needed to burrow profound and make stories that adorned these qualities as well as came from a position of new pertinence.

The mission will run on all significant TV channels and is the first of a progression of substance activities by the brand to exhibit backing to its clients across India.


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