Ozone, the Hardware manufacturer, has broadcasted the selection of One Digital as its Digital Intervention. One Digital has selected after a sequence of multi-agency pitches that persisted over a month due to the pandemic lockdown.
As its Digital Strategy associate, One Digital will play a crucial role in enhancing the brand’s social media involvements with distributors, consumers, and specifiers under one mutual sunshade. The celebrated Ozostars Loyalty Program App for Carpenters and Suppliers, Hana Demountable Partitioning Colours by Ozone, are a few of the drive systems by Ozone that shall also be at the front of the forthcoming digital campaigns. The account will be controlled by the Gurgaon office (Delhi NCR) of One Digital.
Being the premium brand in both Hardware & Security Segment, Ozone Overseas is an essential part of the Ozone Enterprise group which has an outstanding international presence & fame for providing groundbreaking solutions for builders, specifiers, architects, carpenters, and house owners. Alok Aggarwal, MD of Ozone Overseas, said that Hardware has been a segment fundamentally driven by architects and influencers even though they use advanced glass constructions and, in their years-old cupboard. Now, they’re look advancing to building a brand that is more purchaser-oriented.
They created an opening to modify the perception of the consumers by engineering products that are not only functionally progressive but appealingly attractive to the eyes as well. They also want customers and the design association to explore the Colour by Ozone. With the approaching design-centric product unveilings, they required a companion who could actually recognize a designer’s outlook and curate a general digital approach for the brand crosswise its verticals. He hopes One Digital’s understanding with Architectural Brands is the response to their requirements, Aggarwal added.
Himani Ahuja, Co-Founder and Communication Director at One Digital, stated, Ozone Overseas is not only a hardware brand. It is a lifestyle brand that accomplishes the objectives of millennials for a make-in-India, universal quality product serving as a fruitful mixture of designer hardware and security solutions. Their focus is to create a wide-ranging digital method to cover PAN-vertical touchpoints for the brand.
Ozone provides universally certified Architectural Hardware & Security Solutions through its product collection of more than 3000 goods factory-made at four manufacturing units located at Kalaamb, Himachal Pradesh (India). These units are equipped with advanced technology introduced by the finest brands in the world.
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