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Branding and Advertising
Mobile commerce company Paytm to launch Rs100 crore advertising and marketing campaign this week
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July 23, 2014
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Branding and Advertising
The birth of $35 billion Advertising Giant: Publicis Omnicom Group
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July 29, 2013
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Case Studies
Case in Advertising: PepsiCo’s fight against lookalikes of Kurkure with new Housefull campaign
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July 9, 2013
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Branding and Advertising
South captures the advertising arena “The Romba Nalla way”
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April 16, 2013
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Marketing Research
Mobile Advertising gaining high momentum
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March 26, 2013
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Latest from Marketing World
Ford Figo’s ‘unapproved’ JWT ads, Where is advertising ethics heading
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March 25, 2013
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Latest from Marketing World
Nissan Evalia breaks clutter by using music for audio advertising
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December 13, 2012
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Students Corner
How to judge the effectiveness of advertising?
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November 25, 2012
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Students Corner
Types of Advertising
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November 15, 2012
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Social Media Marketing
Digital media advertising surging ahead in 2012
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October 31, 2012
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