SKODA AUTO & PHD Media shows SUV KUSHAQ with French Novelty


Just like French windows open on the external, maximising the sight when both pieces are unlocked together, the model was displayed in an alike fashion through the design standard. It was endorsed through a foremost daily in eight metros and all of its provincial editions.

Automobile colossal Skoda Auto India, in association with PHD Media, revealed its brand new Made-in-India SUV Kushaq lately. What distinguished this unveiling for Škoda was its advancement through the French novelty. Just like French windows open on the outside, maximising the view when both panes are opened together, the model was revealed similarly through the print medium. Monaz Todywalla, CEO of PHD Media India, said that this was one of the prime and most fashionable launches for Skoda. In adding to its alluring application, the French window modernization delivers the levels of rendezvous that today’s customers want. It uplifts the logic of curiosity and is right on the drift for the market. Presenting a canvas-like display, this selective modernization powers the print medium adequately.

This exclusive way of promoting the brand with unfit flaps modernization created millions of impressions across the nation and built alertness around the promotion. It was indorsed through a foremost daily in eight metros and all of its local editions to maximize outreach and prominence. The meaning with “K” and “Q” imitates the ŠKODA KODIAQ, KAROQ, and KAMIQ SUV jargon. “Kushak” means royal in the ancient Indian verbal of Sanskrit. The world premiere of the first production model based on the MQB-A0-IN platform specifically developed for the Indian market is scheduled for March 2021.

The determined areas on the Indian market are highlighted by picking the name KUSHAQ, which comes from Sanskrit – a language that conferring to Hindu mythology was shaped by the Lord Brahma. As the old language of belief, the arts, and the sciences, Sanskrit is still in use currently and totals as one of the 22 official languages in the country. ŠKODA has altered the spelling of the word “Kaushik”, to tie its SUV nomenclature. This is why the ŠKODA KUSHAQ is written with a “K” at the beginning and a “Q” at the end, just like the fruitful KAROQ, KODIAQ, and KAMIQ SUV variants. The new SUV syndicates signature ŠKODA AUTO potentials such as a characteristic design, greater comfort, and protection as well as exceptional value for cash with the landscapes wanted by classy Indian users.

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