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Case Studies

Consumer confidence boost up as lockdown eases: Survey
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Consumer confidence boost up as lockdown eases: Survey

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Riot Games plans to accelerate activity by bringing joy through gaming.
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Riot Games plans to accelerate activity by bringing joy through gaming.

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Brand value – Impact on retail business and e-commerce sector.
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Brand value – Impact on retail business and e-commerce sector.

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Sainbury’s wins shoppers with its focus on ‘value’: Case Study
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Sainbury’s wins shoppers with its focus on ‘value’: Case Study

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Shaadi.com removes ‘skin tone filters’ from its platform.
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Shaadi.com removes ‘skin tone filters’ from its platform.

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#PepsiSaveOurRestaurants initiative to support the restaurant community: Case Study in CSR
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#PepsiSaveOurRestaurants initiative to support the restaurant community: Case Study in CSR

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The fate of over the top services and digital publishers in COVID-19
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The fate of over the top services and digital publishers in COVID-19

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Amul sees gains from increased marketing spend during the lockdown
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Amul sees gains from increased marketing spend during the lockdown

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Does the current online trend on calls for ‘Boycott China’ affect consumer product sales?
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Does the current online trend on calls for ‘Boycott China’ affect consumer product sales?

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Chinese Phone, Electronics Cos scale down marketing & advertising in India
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Chinese Phone, Electronics Cos scale down marketing & advertising in India

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