D2C brand Melorra launches three experience centres in one month


Fuelling in advance its plans of opening 350 experience centres pan India, Melorra has launched three more revels in centres in 1 month. That takes Melorra’s enjoy centre remember to fifteen centres pan India and the brand objective is to cast more enjoy centres in the instances to come back.

Melora’s physical stores allow clients to browse thru, pick out, and try from a set of 17,000+ designs first hand and organize them online as consistent with preference. The brand is turning in to all the 718 districts of India and each pin code. Knowledge of how over 90% of customers these days prefer shopping for trendier, elegant, and uniquely designed gold jewellery, Melora is ensuring that it brings them one new series each week.

Melora has recorded a awful 200% CAGR even in the years of the pandemic. The emblem’s goal is to touch $1 billion in turnover by 2026 other than increasing its community of branded outlets all over India in the following few years. Talking about this, Saroja Yeramilli, Founder and CEO, of Melora, said, “At a time whilst gold was considered handiest for the lockers and special occasions, Melora came as a panacea.

We ensured that gold became fashionable, sublime, and something that you could recreate as a trend, and supplement your cloth cabinet. From starting online, we’re now on a task to enable our customers to enjoy shopping for fashionable gold jewellery as an experience via our physical shops. 

“They could go to, try the jewellery, get a touch and feel of what they prefer, and then decide on what they desire to buy. We’ve got recently released three new centres now and could quickly be commencing 350 extra revels in centres in the times to return. We’re on our manner to becoming the biggest everyday put-on jewellery organization in India,” Yeramilli said.

Melora has redefined the technique closer to elegant gold jewellery by making sure that customers no longer buy simply at events but are capable of wearing it each day! Clients are given an unbroken deciding on and buying enjoy irrespective of whether they buy online or pick out to go to the shops. This is the primary time that a logo has added an omnichannel buying enjoyment for its clients.

 Melora jewellery is to be had in a completely affordable charge range of 20-50k. This and the fact that the brand is where its clients are, make it one of the pinnacles five D2C brands offering lightweight and stylish gold jewellery in the country nowadays. With its lately expanded shipping abilities to the United States, UK, Singapore, and UAE, Melora is ensuring that gold is elegant each day!

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