A brand anthem by Hyundai Motor India has launched ‘Haq Hai Humara‘ which attempts to bring Indians together and salute their commitment to stay together and remain strong in this unparalleled pernicious situation.
With this album, we decided to express that ‘Aazadiyaan, Manmarziyaan, Oonchaaiyaan’ (freedom, free will, and spirit to ascend) is our right, and regardless of the circumstances, it’s our strong resolve to urge us back on our feet and help us keep going forward. This music is the articulation of the New India.
It features Shah Rukh Khan, Hyundai brand ambassador, and portrays appreciation to all the frontline staff and people of this country who have arisen to this test with their valiant spirit.
The anthem is composed in collaboration with Universal Music Group & Labels (UMGB) and is sung by singer Vishal Mishra and penned by lyricist Manoj Muntashir.
SS Kim, Managing Director and Chief Executive Officer of Hyundai Motor India, said, “Hyundai has been an important part of India over the last 2 centuries, and our achievement is connected with that of our loyal customers who fervently believe in the ethos of Hyundai. ‘Haq Hai Humara’ is our sincere tribute to the country’s unanimity, unwavering faith, and never dropping their mindset at this time of trying. They honestly believe that we should always be able to build the ‘New India’ together and collectively.
He further said, “As a responsible and compassionate brand and in accordance with our Global Brand Vision ‘Progress for Humanity,’ Hyundai has been at the forefront of providing unwavering assistance to the India in its fight against the pandemic. We are going to still play an energetic role in economic recovery and map the road to prosperity.”
“I am honoured to be a part of Hyundai’s ‘Haq Hai Humara’ anthem that salutes the spirit of mankind, the unceasing devotion of the frontline veterans, and the little acts of kindness around us that are the pivots of the nation’s reconstruction. While we all forestall to the longer term, I ‘m confident that this anthem will carry positivity and hope for a much better tomorrow”, Khan said.