Marico Limited introduces instant noodles to their product portfolio


Marico Limited, one of India’s driving FMCG organizations, has declared its foray into the instant noodles segment with the launch of Saffola Oodles. Under the organization’s emphasis on reinforcing its traction in the sound, ready-to-cook category and extending its segment significance, under the aegis of Saffola, Saffola Oodles plans to make eating events fun and delectable while keeping up the wellbeing qualifications of the mother brand. 

Under the developing buyer interest for delightful yet smart dieting alternatives, Saffola Oodles is an ideal mix of a scrumptious masala flavor, the decency of whole grain oats, and genuine vegetables and makes for a mouth-watering nibble. It carries a bend to the ordinary noodles with its remarkable ring-shape, making it a novel contribution to the class. Saffola Oodles doesn’t contain maida or fake additives. Exceptionally adaptable, it requires just 5 minutes to plan, making it an ideal bite time alternative for youngsters, adolescents, and grown-ups the same. 

Remarking on the new dispatch, Koshy George, Chief Marketing Officer, Marico Limited said, “Since the dispatch of Saffola Masala Oats, Saffola has become a backbone in the ready-to-eat eating market in India. By and by advocating the solid guilty pleasure story, we have dispatched Saffola Oodles in the moment noodles classification. Produced using wholegrain oats, Saffola Oodles arrives in a delectable masala flavor and doesn’t contain maida or counterfeit additives. This new dispatch looks to meet the rising customer need for better nibbling alternatives that are simultaneously wonderfully delectable.” 

Accessible on Saffola Stores (, Amazon, BigBasket, Grofers, and Flipkart, Saffola Oodles comes in two SKUs – a Single Pack of 46g for INR 20 and a Multipack (pack of 4) of 184g for INR 80. 

Marico Limited has been advancing and escalating its hold in the solid nourishments and insusceptibility boosting classification over the previous year. It dispatched Saffola Honey, a predominant quality item upheld by cutting-edge NMR (Nuclear Magnetic Resonance) test accreditation, and entered the Ayurvedic fragment with the Saffola Immuniveda scope of Kadha Mix and Golden Turmeric Milk Mix just as Saffola Arogyam Chyawan Amrut Awaleha. Further, Marico has forayed into the plant-based protein section with the new dispatch of Saffola MealMaker Soya Chunks. Going ahead, the organization intends to keep on acquiring quality contributions to the sound nourishments classification to its buyers across topographies.

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